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Friday, October 16, 2026
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Toto Wolff Preparing to Sell Shareholding Pricing Mercedes Formula 1 Team at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has guided the Mercedes team to record-breaking achievements in Formula 1

Mercedes team principal Toto Wolff is in final negotiations to sell part of his ownership stake in the Mercedes Formula 1 team.

The deal estimates the Mercedes team at £4.6bn – a record for a Formula 1 squad – following McLaren were valued at £3.5bn in a change of ownership structure last September.

Wolff, who holds a 33% stake of Mercedes F1, would sell a shareholding in the region of five percent.

Wolff, aged 53 would stay on as team boss and CEO should the deal proceed.

Shareholder Structure

The other shareholders in Mercedes F1 are Mercedes and chemicals giant Ineos, who both hold one-third of the enterprise.

An official representative stated: "We will be making no official statement on the matter. The governance of Mercedes F1 will remain unchanged, and each shareholder are fully committed to continued achievements of Mercedes-Benz in F1."

Valuation Growth

This arrangement signifies a significant increase in value of Mercedes F1 since Ineos bought its stake for £208m in 2022.

This surge demonstrates the expansion in valuations of F1 teams in the past few years due to the growing popularity of the sport around the world.

This trend was evident with the box-office performance of the Formula 1 film featuring Hollywood star Brad Pitt, which was released last summer and has grossed more than $630m (£458 million) at the box office.

It is Pitt's most successful film and the highest-earning sports movie to date.

Present Performance

Mercedes are runner-up in the constructors' championship, trailing McLaren Racing, with three races remaining in the current championship.

Mercedes' primary racer British driver George Russell has secured victory in 2 of the 21 races this year and is fourth in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes won a record eight consecutive team titles and seven driver championships, six won by Lewis Hamilton and one by Nico Rosberg, from 2014 and 2021.

Written by

Wendy Burgess

Elena is a tech journalist and digital innovation analyst with over a decade of experience covering emerging technologies and startup ecosystems across Europe.

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